This review is about who your website brings in. We went through the site, your search rankings and your Google listing. This is not a thin site: 39 real pages, dedicated guides on solar grants, EV chargers and installation costs, real trust badges for SEAI and Safe Electric shown on the homepage. The finding is that all 106 tracked searches produce 0 measured visits between them, and your best position anywhere is 15th. Your own Google listing for the grants page still advertises a grant amount that stopped being true in January 2024. It's all detailed below, with what to do about each one.
The site tracks for 106 searches, more than almost any other site we've reviewed this month. Not one of them produces a measured visit. The closest is "solar pv grant" at 15th, on page two. Big-volume searches like "electric vehicle charging" (22,200 a month) and "ev charger" (5,400 a month) sit at 65th and 68th. No county or city name appears anywhere in the list.
| What people Google | People / month | Your situation | |
|---|---|---|---|
| solar pv grant | 110 | 15th. Your best position anywhere on the site. | 15th |
| solar grants | 210 | 16th, from the same grants page. | 16th |
| electric vehicle charging | 22,200 | 65th. The largest search volume in your whole account. | 65th |
| ev charger | 5,400 | 68th, from your EV charger category page. | 68th |
| solar panels ireland cost | 1,900 | 68th, from your cost guide. | 68th |
A single cost-guide page carries around 20 of the 106 tracked searches on its own, none of them above 61st. That's real, substantial content pointed at real buying questions, just not yet strong enough to compete for any of them.
This is not a design problem. Real trust badges, a real 4-step process, a genuine spread of content across grants, costs and EV charging, all of it is there. These are aim and accuracy problems, and they get fixed by steady monthly work on pages and internal links, not by a redesign.
Each fix below is ready to hand to whoever manages the site.
Start at the top. The bottom block is the work that moves the numbers.
27,600 people a month searching for EV charging and EV chargers alone.
Visits already arriving from those exact searches today: 0.
Your best position on either of them is 65th.
27,600 real searches a month sit on two pages you've already built, none of it converting into a visit yet. You know your close rate on enquiries and what an install is worth. That's the sum worth doing on your side.
Your keyword count grew 5 percent last month, so real progress is happening. An outdated grant figure sitting on a page meant to build trust works against that progress every day it stays live, since it's the kind of fact a visitor can check in seconds.